Why We Remember Some Things and Forget Others

Have you ever wondered why some memories never fade while others disappear almost instantly? It comes down to how our brains prioritize information.

1.Emotion Strengthens Memory

Emotional experiences activate the amygdala, which signals the brain to store the memory more securely.

2.Relevance Matters

The brain is efficient - it keeps what’s useful and discards what isn’t.

3.Repetition Reinforces Recall

The more often you revisit information, the more durable it becomes.

4.Context Plays a Huge Role

Memory is tied to cues. You may recall something instantly when returning to a specific place or hearing a particular sound.